Lahore just witnessed a grand moment in real estate history — and if you’re even a little into property or urban development, you’ll want to pay attention. Etihad Town, one of Pakistan’s most reliable and respected names in real estate, officially launched Etihad Town Phase III, and it’s already making waves.
The big reveal took place at none other than Faletti’s Hotel, Lahore, and let’s just say — it was a star-studded affair. The event was packed with top real estate dealers, sales experts, business partners, and well-known industry names. The energy? Electric. The excitement? Absolutely real.
🎉 A Grand Launch, the Etihad Way
Etihad Group doesn’t do things halfway — and this launch proved that once again. The evening had all the right ingredients: an elegant venue, a packed hall full of real estate professionals, and of course, some major names leading the show.
Chairman Chaudhry Muhammad Munir and CEO Sheikh Shujaullah Khan took center stage alongside other senior members of the Etihad Group. While addressing the audience, CEO Sheikh Shujaullah Khan shared something that really stood out:
“Phase III will be a landmark project in the history of Etihad Town. It’s not just a residential scheme, but a complete picture of modern and prosperous living.”
Now that’s not just marketing talk — it’s a bold promise from a brand that’s already delivered big on its past projects.
🛠️ Development Already in Motion
Here’s the exciting bit for investors and buyers: development work on Phase III has already started. And knowing Etihad Town’s solid track record, this isn’t just a promotional claim. These guys have a reputation for on-time development and early deliveries, which is honestly rare in Pakistan’s property sector.
If you’ve ever dealt with delays or “coming soon” promises that stretched on for years, this kind of commitment is seriously refreshing. The groundwork is already in progress — and the team’s aiming to deliver ahead of schedule.
📺 A Star-Studded Reveal
Adding even more flair to the event were Mikaal Zulfiqar and Wasay Chaudhry, who hosted the night with charm and a bit of humor. Both stars brought their A-game, and the crowd loved every minute of it.
One of the highlights of the evening was the official unveiling of the Etihad Town Phase III TVC (television commercial). The new ad isn’t just another flashy real estate promo — it was sleek, professional, and gave a solid first glimpse of what Phase III is all about. From sleek visuals to a compelling message, the TVC was well received by everyone in the room.
🌆 So What’s So Special About Phase III?
Let’s get into what Phase III is really offering.
Etihad Town Phase III isn’t just another chunk of land up for sale. It’s being pitched as a fully integrated, future-ready community that blends modern urban living with green, sustainable development.
What does that mean in real terms?
- Modern residential planning – thoughtfully designed layouts, wide roads, and beautiful landscapes.
- International-standard commercial areas – not just shops, but full-scale business hubs that can serve both residents and the larger city.
- Sustainable infrastructure – green belts, proper drainage, underground wiring, and eco-conscious planning.
- Amenities that matter – schools, hospitals, mosques, parks, and entertainment zones, all within the community.
- Security and peace of mind – gated entry, CCTV monitoring, and a strong focus on community safety.
Basically, they’re trying to create a space where people can live, work, shop, and relax — all in one place.
🏘️ A New Vision for Lahore’s Urban Growth
Lahore’s expanding fast — and not always in the best way. Traffic, pollution, and poorly managed neighborhoods have become part of daily life for many. Etihad Town Phase III is aiming to flip that script.
By focusing on smart urban design and modern infrastructure, this project is setting a new standard. The goal? To offer residents the kind of lifestyle usually found in upscale international developments — but right here in the heart of Pakistan.
If Phase III delivers on its promises (and based on Etihad Town’s past performance, there’s good reason to believe it will), it could become a model for urban development in Lahore.
🏗️ Why You Should Keep an Eye on This
Real estate opportunities come and go — but every once in a while, a project comes along that stands out. Phase III is shaping up to be one of those rare ones.
Whether you’re a real estate investor, a buyer looking to build your future home, or just someone keeping an eye on how Lahore’s skyline is changing, this is a project to watch.
Here’s why:
- It’s backed by Etihad Group — a name that people trust.
- Development has already started, so no waiting around for “launch ho gaya, ab 2 saal rukain.”
- It promises a lifestyle that’s truly modern — not just in ads, but in real-life details like clean streets, reliable services, and safety.
- Early investment means higher returns as the project develops.
📝 Final Thoughts – Phase III is More Than Just Hype
At the end of the day, real estate is about trust. And Etihad Town has built that over time — by delivering on its word, respecting timelines, and creating real communities.
With Phase III, they’re raising the bar even higher. From the grand launch to the early development updates and the excitement it has stirred across Lahore’s real estate sector — this project feels different.
So whether you’re ready to invest today or just exploring your options, it’s definitely worth taking a closer look at Etihad Town Phase III. The plots, the planning, the people behind it — it all signals something big.